foodyThe “foody” category of fragrances has always been with us, but until around the 1990s, its components were not very true to the things they were trying to recreate. The fragrance world did have a vanilla blockbuster in Shalimar but nothing of that caliber had hit the perfume scene until Thierry Meugler’s Angel, the it seemed as if the world exploded. Angel was supposed to have been a chocolate fragrance, but it certainly is perfumy and not like sniffing a chocolate bar. It was decried as being juvenile, too sweet, unsophisticated, twee but the sales were staggering and so the critics had to slink off and a new scent category was born.

Overnight, perfume houses sprung up and made a name for themselves by sporting perfumes which smelled just like: baking cookies, tomato leaves, peanut butter cups, bubble gum, sticky toffee pudding. and more. For a while in the early 2000s if it didn’t smell of something edible it was classified as “old lady” and was deemed a dud. That was truly turning the world upside down.

Now venerable houses like Dior, once so icily disdainful of “gourmandy” perfumes, rushed to bring out their versions of Miss Dior with a big splash of strawberry/sugary ingredient applied. There was a riptide of all sorts of bath and body products which followed suit, some of them very lovely. This was a brave new world, and new combinations sprouted up everywhere. The public was now living in the Golden Age of New Perfume, and our tastes would never be the same again.

Nowadays, there is no foody perfume you have to go without. Licorice, raspberry, bacon (!), honey, all are available to the hungry nose.

Hop over to Possets and take a look at our listing for foodies, we are very good at them. Don’t stop there, there are representatives from each of the scent families and it’s just fun going through the list of perfumes on offer.

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